Knowing which posts yield the most engagement, shares, clicks, and chiropractic patient conversions can help you focus your efforts on creating the most effective content. Why is it so important to track and analyze your chiropractic practice’s social media posting Read more…
Planning your social media content calendar should be treated like your chiropractic patient schedule. How important is regular content posting for your chiropractic practice’s social media marketing? Planning your social media content calendar should be treated the same way as Read more…
Three reasons establishing your brand identity is a crucial part of any successful social media marketing campaign include… Why is your brand identity so important to your social media marketing? Three reasons establishing your brand identity is a crucial part Read more…
To successfully attract new chiropractic patients, consolidate your efforts in targeting smaller segments of your community. How can you best define and reach your chiropractic practice’s social media target audience? Understanding and segmenting your chiropractic target audience can help guide Read more…
By capitalizing on social media, you can engage in relationships with prospects before… Why is social media marketing essential to your chiropractic practice’s success? By capitalizing on social media, you can engage in relationships with prospects before they become chiropractic Read more…
Clarifying your goals is one of the most important steps in creating a successful social media content strategy. Are you struggling to make your social media work for you and your chiropractic practice? Social media marketing is now more than Read more…
A case study described the positive health results of 2 patients with persistent post-concussion syndrome after chiropractic care. Is chiropractic care an effective treatment for post-concussion syndrome? Post-concussion syndrome is a condition that occurs after a concussion and involves symptoms Read more…
A recent study identified differences in overall health results, patient satisfaction, and healthcare costs in patients who started care with doctors of chiropractic vs. medical doctors. Are doctors of chiropractic your best first-contact care choice? Over 35 million adults in Read more…
A study tested the efficacy of chiropractic adjustments in the treatment of migraine with aura. How effective is chiropractic care in the treatment of migraine with aura? About 25 to 30% of people who experience migraines also have migraine with Read more…
COPD is more common in older people, with an estimated 10% of people over 75 in the US having the disease. Does chiropractic care have the potential to benefit lung function in elderly patients with chronic obstructive pulmonary disease (COPD)? Read more…
A study published in the Journal of Manipulative and Physiological Therapeutics compared the effectiveness of a neck adjustment and an adjustment of the sacroiliac joint for increasing hip range of motion. Can a chiropractic adjustment of the neck affect the Read more…
6 benefits of chiropractic adjustments include… Are chiropractic adjustments good for you? Research continues to support chiropractic care as a great way to improve multiple areas of your health. 6 benefits of chiropractic adjustments include: 1. A chiropractic adjustment can Read more…
Creating valuable and informative content that resonates with potential chiropractic patients and optimizing it for search engines can build a strong online presence for your chiropractic practice. How important are content marketing and Search Engine Optimization (SEO) to your chiropractic Read more…
A case study published in the Journal of Upper Cervical Chiropractic Research reported the positive health outcomes of upper cervical chiropractic care in… Does research support positive health outcomes of chiropractic care for multiple health challenges? A case study published Read more…
4 examples of patient education materials commonly offered by chiropractic clinics include… Should you be providing your chiropractic patients with educational materials? Patient education materials play a vital role in supporting and empowering your chiropractic patients’ on their healing journey. Read more…
4 benefits of offering a chiropractic membership plan include… Chiropractic patient membership plans are a fantastic marketing strategy for chiropractic practices because they offer a wide range of benefits for both your practice and the patients. 4 benefits of offering Read more…
4 ways online testimonials and online reviews can be effective… How important are online testimonials and reviews when marketing your chiropractic practice? Online testimonials and reviews are powerful marketing tools for chiropractors because they provide social proof and genuine feedback Read more…
Your chiropractic practice can utilize email marketing for:.. Is email marketing an effective marketing strategy for your chiropractic practice? Email marketing can be an effective marketing strategy for chiropractors to stay connected with patients and to communicate services and special Read more…
The lack of routine screening presents challenges in the diagnosis of prostate cancer. Can a comprehensive chiropractic examination help chiropractors detect patients with prostate cancer? Prostate cancer is one of the most common cancers found in males, and it tends Read more…
Informed consent is the process in which a healthcare provider educates a patient about the risks, benefits, and alternatives of a given procedure or intervention. Can implementing patient-informed consent procedures protect you and your chiropractic practice? Informed consent is the Read more…
The notes in your patient records can be critical in protecting you from any malpractice claim. Why are detailed patient records so important? The notes in your patient records can be critical in protecting you from any malpractice claim. Detailed Read more…
Note the changes occur on October 1st and any dates of service after October 1st will require… Are you on top of the chiropractic diagnosis code updates for 2025? Every October 1st brings additions and deletions to the ICD-10 codes Read more…
4 steps to becoming a sports chiropractor (as an already licensed chiropractor) include… Are you interested in becoming a sports chiropractor? Chiropractors work with 90% of professional sports teams. 4 steps to becoming a sports chiropractor (as an already licensed Read more…
85% of Americans own a smartphone, making it an essential tool for communication. How effective is mobile marketing with your chiropractic patients? 85% of Americans own a smartphone, making it an essential tool for communication. Mobile marketing offers an unmatched Read more…
It is your job as a chiropractor to provide continued education to your patients on why you are their #1 healthcare choice. Why do patients switch doctors? Patients switch doctors for a variety of reasons including: A bad experience, a Read more…
The key to generating chiropractic new patient leads is figuring out how much each tactic will cost and how many people you want to reach. How can chiropractors generate new patient leads? The key to generating chiropractic new patient leads Read more…
A great way to attract new chiropractic patients is by letting loyal patients share their positive experiences. How is your ‘word-of-mouth’ marketing? Is your chiropractic business on Yelp? Do you solicit or post reviews on your chiropractic practice’s website? Do Read more…
Hip conditions are usually associated with age, becoming increasingly common in people aged 50 and above. Does chiropractic care decrease hip pain and increase the range of motion in young adults? Hip conditions are usually associated with age, becoming increasingly Read more…
3 ways to best track your chiropractic practice goals include… What are the best ways to track the goals you set for your chiropractic practice? Setting clear and compelling goals is crucial for the success and growth of a chiropractic Read more…
The challenge comes when translating clinical language into accurate and specific diagnosis codes. Are you facing various challenges when translating clinical language into specific diagnosis codes? Accurate and specific diagnosis coding is crucial to ensuring proper reimbursement for providers and Read more…
Here are 7 chiropractic billing tips to help ensure billing and payment success… Is your current chiropractic billing causing frustration, trouble, loss of time, and loss of money? Here are 7 chiropractic billing tips to help ensure billing and payment Read more…
A case report of an 8-year-old boy presented to a chiropractor with chronic constipation since the child’s birth. Is chiropractic care an effective treatment strategy for children with chronic constipation? Constipation in children is a common problem. A case report Read more…
A recent study investigating health insurance claims representing over 11,000 unique back pain episodes found that moderate care (2-12 chiropractic care visits) was… Does chiropractic care impact the use of ‘escalated spine care for low back patients? Escalated spine care Read more…
3 ways to use SMS text-message marketing in your chiropractic practice include… What are the best ways to use Short Message Service (SMS) marketing? SMS text message marketing is a service that allows the exchange of short text messages between Read more…
The benefits of SMS text-message marketing include… What are the benefits of SMS (Short Message Service) text-message marketing for your chiropractic practice? If you want to communicate with your chiropractic patients more regularly, SMS marketing might be your most effective Read more…
Chiropractors are spine specialists and general wellness providers using a multimodal approach. Are chiropractors more than spine specialists? Many think of chiropractors as specialists providing nonsurgical, non-pharmacologic spine care for spine-related disorders. However, chiropractors offer much more than spine care! Read more…
Scientific evidence shows that touch interventions are beneficial across a large number of both physical and mental health outcomes… How powerful is your chiropractic touch for patient healing? Scientific evidence shows that touch interventions are beneficial across a large number Read more…
What do you need to know when starting a blog? Why should your chiropractic practice have a blog? Over 75% of internet users regularly read blogs covering numerous niches and industries, especially healthcare. Blogging is a great and effective way Read more…
A study determined whether manipulative therapy of the hip joint can increase the range of motion and decrease hip pain in 20 young adults between the ages of 21 and 32. Does chiropractic care decrease hip pain and increase the Read more…
A case series published in the Journal of Chiropractic Medicine described the chiropractic treatment and outcomes of a series of 50 patients presenting with frozen shoulder syndrome. How effective is chiropractic care for frozen shoulder syndrome? Frozen shoulder syndrome is a painful Read more…
Research supports that chiropractic and treatment during pregnancy may be considered… Is chiropractic care a commonly used treatment modality for musculoskeletal pain in pregnancy? Low back pain, pelvic pain, and other neuromuscular complaints are not only prevalent in pregnancy, but Read more…
3 benefits of using online appointment scheduling include… Should your chiropractic office switch to online appointment scheduling? Today more than ever, people want convenience in everything they do! Using online appointment scheduling in your chiropractic office is a great and Read more…
Research shows chiropractic care not only has high patient satisfaction but also provides positive results. Is chiropractic care an effective treatment for chronic pain? Chronic pain is a burden on public health in the US, and low back pain is Read more…
Here are 8 ways chiropractic care surpassed medical care… How does chiropractic care surpass medical management when caring for patients with spine-related pain?Research continues to support the many benefits of chiropractic care including the cost of caring for patients with Read more…
4 ways chiropractic care resulted in lower downstream utilization and cost compared to medical management include… How does chiropractic care compare to medical care in downstream utilization and cost? 4 ways chiropractic care resulted in lower downstream utilization and cost Read more…
A study of a 49-year-old woman with a medical diagnosis of Bell’s palsy sought out chiropractic care. Can chiropractic care speed up the healing process from Bell’s palsy? Research has shown chiropractic care can provide a non-invasive, medication-free solution and Read more…
Recent studies revealed chiropractic care may provide stroke patients an opportunity to maximize… Does chiropractic care increase muscle function in stroke patients? 17 million people of all ages worldwide suffer from a stroke every year, with 5,000,000 suffering permanent disabling Read more…
The United States Pickleball Association reported more than 36.5 million pickleball players of all ages currently play the game; and along with the sport’s increase in popularity, injuries have also become more frequent… Why is chiropractic care a first-line care Read more…
A study published in the National Library of Medicine stated, “Effective doctor-patient communication is a central clinical function, and… How does effective communication impact your chiropractic patient’s satisfaction? A study published in the National Library of Medicine stated, “Effective doctor-patient Read more…
More than 300,000 patients undergo lumbar discectomy each year, with a reported lumbar discectomy reoperation rate of 6-12%, and having a lower success rate than the original surgery. Does post-surgery chiropractic care reduce potential reoperation risks? More than 300,000 patients Read more…
A Call to Action on your social media posts is an instruction to the visitor to encourage them to take some kind of action. Why is your Call to Action so important to the success of your social media posts? Read more…
Video reels are an informative and entertaining way to promote yourself and your chiropractic business and are a big hit among social media users. Why are video reels so impactful in promoting your chiropractic business? Video reels are an informative Read more…
The use of chiropractic care increased by almost 47% which was approximately 37 million adult patients. Is the use of chiropractic care on the rise? Millions of US adults use complementary health approaches each year; and research showed in 2012, Read more…
Research has shown that nearly 60% of consumers will only use businesses that have ‘4 or more’ stars. Why is it essential to your chiropractic business’s success to manage your online reviews? Positive reviews and ratings can significantly impact a Read more…
Office visit codes 99202-99205 and 99212-99215 have been revised to remove the time range in minutes from each code. Have there been a revision on office visit time billing? Office visit codes 99202-99205 and 99212-99215 have been revised to remove Read more…
Your website can perform a variety of services including… Why is a great website important for the growth of your chiropractic practice? Why is your website so important to your chiropractic practice’s success? Your website can perform a variety of Read more…
Here are 3 keys that will help make your website convenient for your current and future patients. Why is a great website important for the growth of your chiropractic practice? Your patient experience starts with what they see on your Read more…
What does research say about chiropractic care as a complementary treatment option for depression? What does research say about chiropractic care as a complementary treatment option for depression? Major depressive disorder is the fourth main cause of disability worldwide. Major Read more…
7 common HIPAA violations include… What are the most common HIPAA violations chiropractors should know? HIPAA is a federal law requiring national standards to protect sensitive patient health information from being disclosed without the patient’s consent or knowledge. Ignoring HIPAA Read more…
A recent study investigated the effectiveness of chiropractic spinal manipulation in 199 children aged 7 to 14 with recurrent headaches and concluded chiropractic care… How effective is chiropractic care for children suffering from recurrent headaches? A headache is one of Read more…
The first impression most potential patients have of your chiropractic practice comes from your online reviews. How important to your chiropractic practice’s success is a strong online presence? The first impression most potential patients have of your chiropractic practice comes Read more…
The World Health Organization released its “Guideline for Non-Surgical Management of Chronic Primary Low Back Pain in Adults in Primary and Community Care Settings.” Is chiropractic a top choice in the management of chronic low back pain? The World Health Read more…
Does research support chiropractic care for geriatric patients with low back pain, compression fractures, and other complex health issues? Does research support chiropractic care for geriatric patients with low back pain, compression fractures, and other complex health issues? A study Read more…
Addressing obesity is crucial to the chiropractor-patient relationship, as it… How can chiropractic care address the growing obesity epidemic in the United States? 39% of the world’s adults are overweight and 13% are considered obese with America topping the list Read more…
Stress is the leading cause of an increased risk of illness, … Are your chiropractic patients stressed and anxious? An American Psychological Association survey revealed that 38% of people believed their stress levels increased during the holiday season. Stress is Read more…
The top 3 most important items for low-back pain patients were… What do low-back patients want when looking for care? A study published in The Spine Journal examined what is important to 419 patients seeking care for their low-back pain. Read more…
Why does research support chiropractic care as the best choice of care for back pain? Why does research support chiropractic care as the best choice of care for back pain? Back pain accounts for over $100 billion in annual U. Read more…
How does research support chiropractic care for neck pain? How does research support chiropractic care for neck pain? Neck pain is a common condition that affects an estimated 70% of persons at some point in their lives. A study on Read more…
Research has found that chiropractic adjustments helped greatly reduce colic symptoms. How effective is chiropractic care for colic, acid reflux, and ear infection in children? Research has found that chiropractic adjustments helped greatly reduce colic symptoms. Many case studies have been documented Read more…
Here are 4 reasons your chiropractic practice should use SMS marketing. Does your chiropractic practice use Short Message Service (SMS) marketing? SMS marketing is a form of direct marketing that involves sending promotional offers, updates, and news to customers via Read more…
Four of the most common insurance billing mistakes include… Are insurance billing mistakes costing your chiropractic practice money? Four of the most common insurance billing mistakes include: 1. Verifying insurance eligibility through insurance portals is not always accurate. Call the Read more…
Research evidence supports the use of chiropractic treatment to help correct… Is chiropractic care an effective treatment for epileptic pediatric patients? Epilepsy affects 1-2% of the pediatric population. Research evidence supports the use of chiropractic treatment to help correct vertebral Read more…
Research found 3 out of 4 people have searched online to find a healthcare provider. Why do the most successful chiropractors have a strong online presence? Research found 3 out of 4 people have searched online to find a healthcare Read more…
What tips do the most successful chiropractors give to ensure growth in a chiropractic practice? What tips do the most successful chiropractors give to ensure growth in a chiropractic practice? Tip 1-Dedication: Work comes first, and then socializing and relaxation. Read more…
Here are 4 tips to help you promote your chiropractic practice in an engaging way. What is the best way to engage chiropractic clients online? Here are 4 tips to help you promote your chiropractic practice in an engaging way. Read more…
Every October 1st brings additions and deletions to the ICD10 codes and… Are you on top of the diagnosis code updates for 2024? Every October 1st brings additions and deletions to the ICD10 codes and although these are 2024 codes, Read more…
According to the U.S. Bureau of Labor Statistics, employment of chiropractors is… What are some of the career options available to doctors of chiropractic? According to the U.S. Bureau of Labor Statistics, employment of chiropractors is faster than the average Read more…
2024 updates to the ICD10 coding are available and will affect all claims with dates of service October 1, 2023. Yes, the 2024 diagnosis changes occur in 2023. Note the updated diagnosis is specific to the date of service and Read more…
A study published in the Spine Journal compared active versus simulated chiropractic manipulations on patients with sciatic nerve pain. How effective is chiropractic manipulation for acute back pain and sciatica? A study published in the Spine Journal compared active versus simulated chiropractic Read more…
Meeting other health professionals builds relationships with people in your community and is a good marketing strategy. How will networking with other health professionals benefit your chiropractic practice? Meeting other health professionals builds relationships with people in your community and Read more…
Research supports a collaborative approach between chiropractic and dentistry. What is the best treatment protocol for Temporomandibular Joint Dysfunction (TMJ)? Research supports a collaborative approach between chiropractic and dentistry. A study published in the Journal of Chiropractic Medicine found a Read more…
Three reasons chiropractic services are in demand include… What is the future of chiropractic? A projected growth of employment for chiropractors is 10% from 2021 to 2031, which is faster than the average for all occupations. That is a projection Read more…
Research supports chiropractic spinal adjustment can have a positive impact by triggering hormones known to… Why are people seeking out chiropractic care for mental health challenges? Patients taking medication for anxiety and depression often complain of the side effects. Research Read more…